Firesales – This strategy is a great way to tremendously maximize your profit using private label rights content.  The content creators use private label rights content to create products.  They are packaged in amounts of 10 or more products.

The firesale is constructed as such where the packaged products are sold at different prices for a certain amount of time.  For several days, the price may start at $97.  After the deadline for that period has passed, the firesale price increases.

The increase could be anywhere from $10 to $30, or maybe more.  After that period has passed, the firesale price increases again.  This process continues in a cycle for a few weeks or until all the quantities have sold out.

With some of the firesales, the prices can increase up to as much as $200 - $250 for a package.  This of course, depends on the type of products being sold and how much the seller thinks they’re worth.

The products that are sold during the firesale are usually ones that they would rather sell rights to, as opposed to resell the individual products themselves.  The seller usually offers private label rights, resale rights and/or master resale rights with the firesale packages.

It doesn’t take long for the packages to sell out.  For one, there are usually only a limited number of packages made available for the firesale.  It’s basically a first come, first serve deal.  If you snooze, you lose.

The number of packages made available for the firesale are usually between 100 – 300.  This way, only so many people are able to purchase.  After the last package has been sold, the firesale is over.

They spend several hundred dollars for each product and still come out profitable during the firesale.  They don’t have a problem doing that because they know they’ll come out ahead when everything’s said and done.

Just in one day alone, their firesales can amass five figures.  Just think, starting the firesale at $97 and 150 purchased at that price during the first few days.  That’s a total of $14,550 in a matter of 24 – 72 hours.  Or sometimes you can make that much selling firesale packages in one day.

If you’re thinking about doing a firesale, you can start out with five products.  This way, you can get a feel for how a firesale is operated.  Some people choose to package related products together, some don’t.  If possible, see if you can find an experienced person who has done firesales and knows what goes into them.

Take your time to modify the private label content to create your own unique reports.  Create graphics to go with them and write your own sales copy.  There are many copywriting books available to use.  You can also check on the forums.  Sometimes, some of the forum members offer great deals on copywriting material.  You just never know what kind of gem of a deal you might come across.

Take those five products (or reports) and offer private label rights.  Start out with a low price, like $27.  Shoot for 50 to 100 packages for your first time.  You won’t be out of much money, except the merchant processing fees.

If you sold all 100 packages, you could make close to $2600 - $2700, minus the processing fees.  Of course, the reports must have excellent value and they don’t have to be 70+ pages long to do that.

After you’ve finished the first one, you can do it all over again.  You may want to wait a month or two before presenting it.  You don’t want to get inundated with firesales and lose focus with your subscribers.

Firesales is a surefire way to make a ton of money in a day to a few days.  After you really get the hang of it, you can move on to bigger projects that will earn you enormous profits.

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Master Resell Rights - You can create or have created for you products (e-books, small reports, audio, video or software) made from private label rights and compile them into a bundle.  You
can offer this package to your mailing list with Master Resell Rights at a special price.  This is where you would get you upfront profit.

The subscribers that bought the bundle can then turn around and sell the bundles for profit. It’s important that the bundled products are related in one way or another.  For instance, if the bundle was about weight loss, then your e-books or reports should reflect that category.

These modified products created from private label rights would still have you as the author and would be branded as quality products.  Changing the title of the products is important in the branding process.

In addition to helping your subscribers make profits for themselves, you would also increase your mailing list.  If the interest is great, you can create volumes using private label rights content.  They could be labeled like “Weight Loss Strategies, Volume 1”, Weight Loss Strategies, Volume II and so on.

Creating packages like this can present your subscribers with an offer too hard to refuse and will provide plenty of value because the information is not rehashed; instead, you have products that people will want to purchase because of their unique content.  They would also value you as an expert and would be willing to buy more from you in the future.

Remember, when you modify these products, it’s advantageous to change the graphics and sales letters for more profits.  When you create the graphics for your product, use quality graphic software or negotiate with a professional designer.  The more professional your presentation is, the more chance you have of people buying.

The sales letter should adhere to your target market.  The way to get people to buy from you is to sell them on the benefits—what will it do for me?  How is this product going to help me with my problem?  How is this product convenient for me?  When you provide answers to those questions on your sales pages, you can have profits flowing in like water.  In addition to that, you can also include a link to sign up for your list, which can mean a larger list for you, and in turn, more profits.

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